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CampaignsParticipating in a CampaignApplying to an Open Innovation Call

Applying in an open innovation call

If you are a startup, entrepreneur or representative of an external entity and want to participate in an Open Innovation call, follow the steps below. The platform was structured to ensure an organized, transparent and traceable process — from registration to evaluation and possible selection of the proposal.

1. Access to the Campaign Landing Page

Access the External Area of the Campaign

The first step is to access the External Area of the open innovation campaign. The link is provided by the organization promoting the initiative.

The External Area serves as the official entry point for the call, bringing together:

  • Information about the challenge;
  • Eligibility criteria;
  • Timeline;
  • Regulation;
  • Registration forms.

2. Pre-Registration

In the External Area, you must fill out the pre-form.

This step aims to collect initial information, such as:

  • Contact details;
  • Information about the company or startup;
  • Brief description of the proposed solution.
  • The format of the pre-form may vary depending on the objectives of the promoting organization.

After submission, you will automatically be directed to the complete registration form.

3. Completing the Complete Form

Detailed solution information

At this stage, you will need to provide more in-depth information about your proposal, such as:

  • Technical description of the solution;
  • Competitive differences;
  • Degree of maturity;
  • Business model;
  • Evidence or validations already carried out (when applicable).

Fill in all mandatory fields clearly and objectively. The more structured and consistent the information, the greater the precision in the evaluation stage.

Application submission

After reviewing the data entered, click “Send”. Your proposal will be registered in the system and will officially become part of the call evaluation funnel.

4. Registration and Application Monitoring

After submitting the application, you will be able to register or complete your registration on the platform (if you have not already done so).

This registration will allow:

  • Monitor the status of the application;
  • View any requests for additional information;
  • Receive notifications about progress in the call stages.

Monitoring is carried out within the campaign environment, ensuring transparency regarding the phases of the selection process.

5. Evaluation and Evolution of the Proposal

The proposal may advance through different stages of the campaign funnel, which may include:

  • Initial screening;
  • Technical and strategic assessment;
  • Interviews or pitch;
  • Validation or experimentation phase.

Depending on the structure of the call, evaluations may consider technical criteria, adherence to the challenge, economic viability and implementation potential.

6. Results and Next Steps

If your proposal is selected, you will be formally notified of the next steps, which may involve:

  • Additional presentations;
  • Signing of terms or agreements;
  • Start of pilot project or experimentation phase;
  • Integration with internal areas of the promoting organization.If the proposal is not selected, you can still keep your registration active for future calls.

Conclusion

By following these steps, you participate in a structured open innovation process, with clarity about criteria, phases and monitoring. The platform was developed to facilitate the connection between corporate challenges and external solutions, promoting strategic collaboration and generating value for both parties.

Your participation may represent a concrete opportunity for validation, partnership and scalability of your solution.

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